Marketing Specialist
MarketingFull-timeRemote / Toronto
Drive growth through strategic marketing initiatives. You'll develop and execute campaigns that increase brand awareness and generate leads.
Key Responsibilities
- Develop and execute digital marketing campaigns
- Create content for social media, blogs, and marketing materials
- Analyze campaign performance and optimize for ROI
- Collaborate with sales team to generate qualified leads
- Manage marketing automation and CRM systems
- Conduct competitive analysis and market research
Requirements
- 2+ years of marketing experience, preferably in tech
- Experience with digital marketing tools and analytics
- Strong writing and creative skills
- Knowledge of SEO, SEM, and social media marketing
- Experience with marketing automation platforms
- Understanding of B2B marketing strategies